Yes Is The Destination, No Is How You Get There!

Sales Meeting/Conference Keynote

Headshot of Andrea Waltz

In their signature keynote presentation, the authors of the best-selling book Go for No! create a powerful shift, reprogramming the way people deal with failure, rejection, and hearing the word “no”.

ENTERTAINING. MOTIVATING. AND DELIVER RESULTS!

The word “NO” has the power to keep many people from realizing their goals and dreams. But, with the right mindset you can turn this obstacle into your greatest asset!

Richard Fenton and Andrea Waltz are the authors of the best-selling book Go for No!

In their signature keynote, Yes is the Destination, No is How You Get There, they give audiences a fun, unique, and powerful way to transform how they deal with fears of failure and rejection.

It makes a great gift to attendees when we speak!

Recent TestiNoniaL

“Andrea and Richard’s Go for No! keynote was perfect for our conference. They’re extremely relatable and engaging presenters with a powerful message. Our community learned how to shift their perspective and get excited about hearing NO… because that means you’re one step closer to the next YES! It also means you’re investing in yourself and working with constancy and purpose each and every day. Our attendees learned how to embrace the Nos and learn from them while on the way to their next yes. The best part was to see how other presenters and trainers incorporated what they learned from Andrea and Richard throughout the rest of our conference, their message made an impact and we’re so grateful to them for inspiring us!”

– Katie Allen, Vice President Field Development & Sales, ONEHOPE WINES

Then, join the numerous other organizations who have benefited from having Richard and Andrea speak at their event and contact us today.

ABOUT THE PRESENTATION

Through unique anecdotes, enlightening stories, and their popular ‘Go for No!’ game, Richard and Andrea will have your audience more inspired than ever to break through self-imposed limitations!

Format: ​45-90 minute keynote

This program is perfect for:

  • ​Independent Business Owners
  • Entrepreneurs and small biz owners
  • Entry-level to seasoned sales professionals (B2B or B2C)
  • Sales-focused leaders and managers

Attendees will learn:

  • Two models of “failure” and “success” (and which you need to adopt)
  • A new way to look at ‘no’ that will change your business forever
  • Why Your N.Q. (NO-Quotient™) is significantly more important than your I.Q
  • A new way of setting goals that will keep you inspired to keep going and have more fun!
  • How to get off the YES and NO emotional roller coaster
  • How to keep from sabotaging your success and focus on serving others
  • Persistence statistics and what it means for you!

The audience will gain a renewed belief in reaching sales goals, improved confidence, and will leave the event with the right mindset and strategies to execute their business-building activities.

Message from Andrea and Richard…

If you are looking for a program that truly merges education and entertainment which will have a tangible impact on the bottom line, this is it. We look forward to helping you put together a fantastic and memorable event that will have people raving years later!

here is a partial client list!

testiNOnials

“The Go for No! message puts a new and positive spin on overcoming objections. The presentation is energetic, fun, and applicable to any organization. As one attendee said, ‘Go for No! was on point and everyone in the room could learn from that!’”

– Stephanie Marlborough, Director of Marketing, POOLCORP

“Andrea & Richard were remarkable speakers. They were able to craft a message for our audience that combined their sales expertise with our audience’s needs. Playing off of Richard’s humor, their focused presentation demonstrated their command of the direct sales model and gave our consultants step-by-step instructions on increasing their sales. Their presentation was not only edge-of-your-seat interesting, but also had a comedic edge that is always helpful in conferences.”

– Heidi Leist, CEO, Lemongrass Spa

“Thanks for presenting the “Go For No” to our dental sales professionals today. I cannot thank you enough for this great event. The core concepts from “Go For No” provide simple steps to help sales professionals extract successes from their fears. Your presentation and usage of sales statistics & studies that support the information being presented was spot-on.”

– Terry Gilchrest, PATTERSON DENTAL

10 Reasons to Book Richard & Andrea

1) Life-Changing Message

Go for No! is a life-changing message that will have your audience raving not just for weeks or months – for years afterward. Once they are shown a new way to think about failure and rejection, they will never be the same again because this is a totally new paradigm and unique mindset shift… one that most people desperately need to learn. And when they do learn it, they feel more empowered and excited than ever before to improve results, grow their business, and reach their goals and dreams.

2) Consummate Professionals on Stage

Veterans of 700+ keynote presentations and workshops, Richard & Andrea are consummate professionals having spoken to groups ranging in size from 10 to over 7,000. They pride themselves on being “low maintenance” and wildly easy to work with because of their vast speaking experience.

3) Results!

Most speakers are too scared to talk about ROI – but not Rich & Andrea. Because Go for No!® delivers results unlike virtually any other program you’ve ever seen.

4) Unique “Two People On Stage” Delivery

Their out-of-the-ordinary, two-person-on-stage program is different, engaging, and interactive. They go back and forth in a “vignette” style and people love it!

5) Your Audience Will Laugh (and Maybe Even Cry)

Veterans of 700+ keynote presentations and workshops, Richard & Andrea are consummate professionals having spoken to groups ranging in size from 10 to over 7,000. They pride themselves on being “low maintenance” and wildly easy to work with because of their vast speaking experience.

6) 500,000 Copies of Go for No! Sold!

With the average business book selling fewer than 5,000 copies, their book is a huge hit with a cult-like following of raving fans. Go for No! hit #1 on Amazon’s Sales & Selling list in 2010 and has remained near the top sales books on Amazon ever since, receiving over 2500 5-star reviews.

7) Easy to Work With

Rich & Andrea know you are busy creating a great event and require no “handling” whatsoever. They are NOT divas! In short, not only will they make you look good for hiring them… you will love working with them.

8) Every Program Tailored for Your Audience

Rich & Andrea understand that no two audiences are alike and most organizations by the nature of their business have to approach going for no in a slightly different way. That’s why each program they deliver is automatically tailored to fit the needs of that group.

9) Follow-Up Automatically Included in Fee.

One of the ways Rich & Andrea ensure the Go for No!® message lives on after the program is to include a 60-90 day “follow up” call with your team as part of their fee.

10) They Are Top Performers Who “Walk-the-Talk.”

Some speakers get on stage and simply regurgitate cliché quotes and stuff they’ve only read about but never done. Richard & Andrea are top performers who walk-the-talk and practice what they preach, using the strategies and techniques they teach on a daily basis.

Next steps

If you’re interested in hiring Richard and Andrea to speak please email info@goforno.com with your event date(s) and details and we will get back to you right away.

Prefer to call? 800-290-5028.

Interested in learning even more about Richard and Andrea?

Richard & Andrea's Faqs

What topics do Richard & Andrea speak on?

We have a singular mission: teaching your audience to blast through the wall of failure and rejection. So, unlike some speakers with multiple topics, we deliver just one, our signature presentation, “Yes is the Destination, No is How You Get There”… appropriate for any audience that must deal with hearing “NO” in order to get to yes!

This means B2B sellers, B2C companies and retailers, entrepreneurs, franchises, independent business owners, fundraisers, and any other customer-facing organization.

(We also offer a special leadership program called the Go for No! Leader)

I need a description and what to say to ‘sell’ this to others!

We get it. So, start by explaining that the elephant in the room is often fear of rejection and with the tough times ahead, this issue should be faced with courage by enlightened leaders like yourselves.

Then say this: “In their keynote, Yes is the Destination, No is How You Get There,” authors of the best-selling book Go for No!, Richard Fenton and Andrea Waltz discuss how to reduce feelings of rejection associated with being told “no” and how to re-evaluate long-held beliefs about failure and success. They share the new model for successfully failing in today’s world, and how applying this model will positively impact your emotions and your results. Using unique anecdotes, enlightening stories, and their popular ‘Go for No!’ game, Richard and Andrea will explore how you can increase opportunities while you reduce stress around the pressure to succeed. In rapid time, Richard and Andrea will have everyone more inspired than ever to break through self-imposed limitations to achieve their business and personal goals and dreams. Should I call them or should you?”

Do they always speak together?

It depends on your event. At present, Andrea does almost all of the virtual speaking engagements. (It works best this way.) For in person, we speak together. And don’t worry… we don’t charge double because there are two of us. Audiences love the two-person style of our presentations.    

What are their fees?

We like to think of our fee as an investment in the abilities and results of your attendees. That said, here’s a little insight into speaking fees. Celebrity speakers typically charge $50,000 and up for one hour. Business speakers with a NY Times long-running best-selling book are around $30,000+. Most professional speakers with a best-selling book on Amazon like ours, who have been speaking for many years to Fortune 1000 companies as we have, charge between $10,000-$20,000. This is our range.

We want to understand more about your event such as what type of program you are looking for, the number of people in the audience, day/dates, and the location of the event. These are the questions we will ask you that can influence the fee. Virtual engagements do lower the cost, as well. Please call or email to inquire. 

How do they handle travel arrangements?

Travel arrangements are made by us/our assistant. Because our itinerary often requires changes based on other engagements, flights cannot always be arranged far in advance.  For hotel room reservations, we ask that clients reserve a king, non-smoking room in the hotel where the event is taking place (note: in case you didn’t already know, we are married) and to have the room billed to your master account, with confirmation sent to our office. We offer a flat travel fee to make budgeting and billing easier for us all.

Do they offer products at our event?

We like to offer ways for people to learn more about implementing ‘go for no’ when we speak but we will NOT be pitching products from the stage at your event. We can discuss this in advance and do a book signing if you would like. 

What process does Richard & Andrea use to tailor their material?

We will conduct a conference call with you 3-4 weeks in advance to determine your specific needs and tailor the program to your group.

Can I see them on stage before I hire them?

We will conduct a conference call with you 3-4 weeks in advance to determine your specific needs and tailor the program to your group.

Why should I hire Richard & Andrea, especially when I can get someone else cheaper?

Anyone can get in front of an audience and tell a heartwarming story. No other speakers deliver on how to handle failure and rejection to succeed like we do. If we may be so bold, the old axiom “You get what you pay for” is true… and it’s DOUBLE TRUE when it comes to hiring a speaker for your conference.  Are there other speakers who charge less? Of course. But buyer beware.  We’ve been in the professional speaking industry for many years and have a proven track record of delivering a masterful program… one that gets results. Quite simply, you won’t find anyone more invested in helping you achieve your goals.

Why should we hire a speaker from the “outside” when we can get someone from the “inside” to speak for free?

From our perspective, ‘inside’ or ‘outside’ should not be an either/or question. You should do both. There is NO REPLACEMENT for having someone from the ‘outside’ (especially experts on a topic critical to your organization’s success) deliver a fun, informative and motivating talk as the centerpiece of your event.  

How can I find out if Richard & Andrea are available on my date?

Call our office at: 800-290-5028.  Or email us at: Info@GoForNo.com

About Richard & Andrea

Richard Fenton and Andrea Waltz launched their training company together almost twenty years ago. In 2007, they incorporated their company Courage Crafters, Inc. and became focused on teaching one specific message: Go for No!®

Since then, they have become nationally recognized speakers and trainers, best known for helping people overcome fears of failure and rejection using their strategies.

Their best-selling book, Go for No!, now has 500,000 copies in print, and their client list reads like the Who’s Who of Business.