Blog

Read Richard and Andrea’s best posts for salespeople, business owners, and entrepreneurs on the topics of mindset, sales, personal growth, Go for No! (of course) and other success strategies.
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Challenge your fears and commitment

Challenge your fears and commitment

One of the things we get asked most often when we teach people to Go for No is... How do you get over the fear? In 1519, Spanish Conquistador Hernando Cortez landed on the shores of the Yucatan to conquer the area. Cortez was serious and had to motivate his crew to...

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Sales Techniques People See Through

Sales Techniques People See Through

Either way, we have all been coached and trained to build rapport when it comes to selling. And yet in today’s business climate (no pun intended) one of the best ways to build rapport with someone is to demonstrate that you respect their time. That means, not chatting up people about weather patterns. Prospects see right through that.

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If Darth Vader and Luke Skywalker Were in Sales

If Darth Vader and Luke Skywalker Were in Sales

What if Darth Vader and Luke Skywalker were forced to pause their epic battles throughout the galaxy... and become salespeople? 💫 Why would I even think to write such a thing? It was recently May 4th which has become a de facto holiday for Star Wars fans and......

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A Go for No Story. Literally.

A Go for No Story. Literally.

Author Suzanne Young had a book reading and signing for her brand new YA paranormal thriller, IN NIGHTFALL. (Normally, a joyful occasion for any author!) Instead, she posted this photo of a section in the bookstore full of empty chairs on Twitter and said: "If you...

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New Book: When They Say No

New Book: When They Say No

As the authors of Go for No! we encourage people to hear no more. However, when they do, most people aren’t fully equipped with what to do next. Truthfully, this is an issue that we've been seeing for years. So finally... after way too long... our new book is here....

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Does Go for No Work for Marketing Like Sales?

Does Go for No Work for Marketing Like Sales?

Go for No is a sales and marketing strategy that encourages individuals and teams to embrace rejection as a necessary step toward success. In sales, going for no is typically a one-on-one (or small team) endeavor. You make an ask, you get an answer. From a marketing...

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