Do not fail.
Sadly, this is the culture of so many organizations… countries even. In Finland, they’re extremely risk averse – the biggest reason for not being entrepreneurial is the fear of failure. This is the reason why young entrepreneurs of Finland, lead by Aalto Entrepreneurship Society and Boardman Tulenkantajat group, actually arranged a ‘National Failure Day’ in order to change Finnish culture to be more embracing to failure.
In America, we could argue we are better off, and yet we still have a way to go. Failure is still something that most people do everything in their power to avoid. But in recognizing and addressing those failures is where companies and organizations often have the best opportunities to turn negative customer service situations into extraordinary service experiences. But two things must happen first.
1) Companies to need to be listening to their customers as much as they share information with them.
2) They need to stop avoiding and/or fearing moments when they have failed. Failures happen, but what you do afterward can turn that from a failure into a success story.
Comments? Please let me know your thoughts. And if you liked this post, please share! – AW
Have you read Go for No! yet? Pick it up at our store here or on Amazon if you prefer. If you like audio books, you ca find all of our books including Go for No! and the newest, The Diamond Line on Audible.